商務英語口語對話:銷售趨勢

　　A: Okay, here are the graphs and figures for this month's sales. Let's review them all together.

　　B: This first one , I have a question.... This graph is marking the sales perfomance for our line of hair products, right? Can this line be right? It looks like our sales plummeted. I can't believe we did that poorly.... If I remember correctly, sales went down slightly, but not as dramatically as the graph shows.

　　A: I think you are looking at the wrong line. The rapid drop in sales wasn't our hair products. You are correct, the hair product sales decreased slightly, but not dramatically. The one that didn't do so hot this month was the cleaning products. I think there was a problem in the marketing plan. Some people were offended by our advertisements for the cleaning products, but it was already too late to mitigate the damage, so our mistake shows up in the sales.

　　B: Well, the good news is the new industrial cleaning products really took off. Look how the sales have shot up over the last two weeks.

　　A: That is our one major success. If you look at the other graphs, you can see that most of the other product lines remained steady with little increase.

　　B: At lease they stayed the same. That's better than dropping.

　　好了,這是本月銷售情況的圖表和數字.我們一起來看看吧.

　　這第一個,我有個問題…這個圖表中標出了我們護發系列產品的銷售情況,對嗎?這條線畫得對嗎?好像我們的銷售額直線下降.我不相信我們干得那么差…如果我沒記錯的話,銷售額只是略微下降,而不是像圖表上所顯示的那樣明顯.

　　我想你是看錯行了.銷售額直線下降的不是我們的護發產品.你說得沒錯,護發產品的銷售額是有些下降,但不是那么明顯.本月賣得不夠好的是洗滌產品.我想我們的銷售計劃存在問題.有些人對我們洗滌產品的廣告很反感,可是要減輕傷害已經有點兒遲了,因此我們的失誤在銷售額上得到了驗證.

　　好了,好消息是新的工業洗滌產品賣得非常火.看最近這兩周的銷售額已經直線上升.

　　這是我們最大的成功之一.看一下其他圖表,你還會看到我們其他產品的銷售曲線大多保持穩定,略有增長.

　　這些產品至少還維持原狀,那比下降要好多了.

　　Plummet: to fall suddenly and quickly from a high level or position 暴跌;速降

　　Share prices plummeted to an all-time low. 股票價格暴跌到歷史最低點.

　　Her spirits plummeted at the thought of meeting him again. 一想到又要見到他,她的心情便直往下沉.

　　The jet plummeted into a row of houses. 那架噴氣式飛機一頭栽進一排房子里.

　　Mitigate: to make something less harmful, serious, etc. 減輕;緩和

　　action to mitigate poverty 減輕貧窮的行動

　　Soil erosion was mitigated by the planting of trees. 植樹造林減輕了土壤侵蝕.

　　Take off: (of an idea, a product, etc. 觀念、產品等) to become successful or popular very quickly or suddenly 突然大受歡迎;迅速流行

　　The new magazine has really taken off. 這份新雜志真是大受歡迎.

　　Her singing career took off after her TV appearance. 她在電視上亮相后歌唱事業迅速起飛.

　　Shoot up: to rise suddenly by a large amount 陡增;猛漲;迅速上升

　　Ticket prices shot up last year. 去年票價猛漲.

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